Posts Tagged ‘digital’
Unique, digital signage is the fastest growing promotional industry and is not set to stop growing, this is due to the numerous types of solutions out there. If you are a large firm you could afford to obtain a video wall and fit it the side of a building near a major road getting the highest number of viewers. Reality is we just don’t have the money for this kind of equipment so the likes of nail salons, hair dressers and even high street clothing companies are looking at digital posters to publicize their items.
A LCD advertising screen is a rather general term and covers both freestanding LCD signage displays as well as wall hanging displays, the most reasonably priced are the wall hanging units and these can easily be deployed in any salon making it an instant talking point with shoppers and workers alike.
Digital poster.
This variety of equipment includes an LCD display with a built in campaign player that stores the advert locally on a storage card, in a lockable, secure section.
What makes these innovative is that they can be used in either panorama or portrait position, so if you anticipate on using a lot of movie clips to advertise your items landscape position would be best for this, on the flip side if you are publicity hair products upright could be your selection of how the pictures are displayed.
Using this solution it is easy to use promotional videos and images to use on your dynamic advertising, for instance if you are a tanning salon you could offer and market skin enhancers to keep a tan for longer etc and use the manufacturers advertising products to do this, (just drag n drop from the marketing material supplied by your supplier on to the storage device and then select how you want it to displayed.)
Self-supporting LCD advertising displays.
Similar to a digital poster, but floor standing, these have an LCD screen built in to the body and are only available with the TV in portrait mode. The campaign is stored just as on a digital poster, using a memory card. These do take up a lot of floor space in contrast to the digital signage poster that can be hung in store windows and ideal for shops in shopping centers and malls when people pass by they can see the full range of services and products you offer.
One of the benefits of floor standing advertising monitors is that the body can be customized with the corporate decals, this will add to your brand and your clients will then connect you with the leaders in your business sector.
One of the options developed into the on screen menu for either hardware is the capacity to have scrolling text at the bottom of the monitor and this is simply accomplished by creating an xml file using notepad and adding it to the memory card and using the menu call up the file and then select the size of the wording, the colour of the background and the colour of the text.
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A networkable digital poster is far more flexible than a regular LCD ad player, the restrictions with an LCD advertisement player, let us look at the main advantages of networkable digital posters.
Screen Size.
Size matters, now these network-able LCD ad players are available in sizes from 42″ to 65″, these commercial grade screens are perfect for 50,000 hours of use. Net-workable digital posters are available in much larger size screens, providing high definition images and video with much more affect.
Updating content.
This is simple as the network enabled digital poster is equipped with a network connection that can be connected to either a wired network or to a wireless network.
These units are easier to deploy and now easier to update. Content is now streamed through the network connection and stored on the internal hard drive, that is solid state so there are no moving parts to wear out.
Storage on Hard Drive.
Build into the screen is a hard drive that has a capacity of 160GB and some even have 250GB, so all the ads are stored there and run from here, allowing numerous formats to be run consecutively.
Having a hard drive rather than a memory card player is much more effective, as more ads can be stored or even longer high impact ads with much better content be played. Limitations with a memory card ad player is the amount of content that can be stored on the 2GB card.
The hard drive allows the content creators to produce attention grabbing content that engages with prospects, re-enforcing the brand.
These networkable digital posters are available as floorstanding LCD players as well as wall mounted digital posters.
The only consideration is how you want your clients and prospects to view your dynamic advertising solution, costs are very similar with the same deployment investment too, now you can get far better ads and response from your customers for the same money.
Now anyone can create attention grabbing content and update the content remotely to any digital signage network, using this product and is ideal for a new product launch, making this perfect for a small to large business.
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The printing industry is changing rapidly due to the evolution of digital printing. Here at PGprint.com, were staying ahead of the curve using technology to meet the latest demands in the marketplace. Customers are looking for fast job turnarounds, ability to order smaller quantities and at the same time lower costs. In an effort to meet the supply and demand, weve added a new Four-Color HP Indigo Digital Press to our well stocked stable of presses in our manufacturing plant. Were proud to introduce this state of the art HP Indigo 5500 to you and let you see for yourself the many benefits it will provide.
Now, you dont have to purchase more than you need for that small job to get the best price on your printing project. At first glance, you may think the unit price is higher than with offset printing, but when the offset set-up costs are included, digital printing provides lower per unit costs for small print runs. Youll also find that every digital printed piece is the same.
Variable Data Printing is a form of customizable digital printing. Using information from a database, the text and graphics can be changed on each piece without stopping or even slowing down the press. You can personalize each piece with a different name which is perfect for direct marketing, customer relationship development and advertising.
Digital printing is fast which makes for faster turnaround time. No plates have to be made. Just send the file and it prints. Digital printing with Pgprint makes brochure printing, flyer printing, and notepad printing, amongst other online printed materials great color because the HP Indigo utilizes ink instead of just toner making for beautiful results. You get the quality of offset printing with the lower cost of digital. Win-win.
Kaizen is a Japanese word which in translation means: continuous improvement. That is what we are all about here at PGprint.com continuously Improving Improving our printing equipment, Improving our website to offer you more, and Improving our benefits to you, our customer. We want to win you over and become your loyal partner as your number one and only Online Printer!
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One of the art forms that are taking the world by storm today is digital photography. You may like pictures as a way to keep memories, to make money or you may like to take them just for personal reasons, but with technology affecting how pictures are taken, the experience is all the more fulfilling.
Anything can be the subject of a photograph. The way it’s taken can be the bane or the boon of it all. There are also no rules governing taking pictures of scenes, like what goes on in the streets, etc. The best way to capture what life is all about is just by taking to the streets and taking photographs of the places and people around. Armed with a digital camera and a large capacity memory card, you can shoot away at anything and capture something great.
You do have to familiarize yourself with a locality before you take pictures of anything or anyone. For example, you can’t just go out to a playground and take pictures of kids at play. While that might be a good subject, it’s claimed to be illegal in many parts of the country. You do have to ask for the permission of the parents before you get click-happy with your digital camera.
You can start by taking pictures of a public event. When there’s some kind of festival going on, it’s easier to take pictures and people are more comfortable to have their picture taken. If, in case, some people find it objectionable that you took their picture, the beauty of having a digital camera is that you can show them that you’re deleting the photo on the spot. This way, you won’t have to be stuck in the middle of an argument, ending up with a bad experience and no good photos to show for it.
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